Ciclista dal divano
A cycling blog written by young people, for young people.
- Development, Graphic Design, UX/UI Design
- Blog, Branding, Development, Logo
2024
Stages of project creation
For ciclistadaldivano.it, in addition to the design and creation of the website, the corporate image and logo were also created.
Analysis
Target and competitor definition to explore market niches.
Definition
Definition of objectives. Creation user persona..
Concept
Brainstorming, wireframe and paper prototyping.
Design
I design on WordPress via Elementor.
Test & Launch
After final approval, testing and launching of the site.
The choice of font and colours
Font super leggibile e moderno e tema scuro
Black
#000
Red
#FF0000
The choice of platform
The best solution for blogs, both for developers and writers
The chosen platform is WordPress, the CMS par excellence when it comes to blogging, given its ease of use for both the developer and the writer of articles.
Interactive categorisation of articles.
Cycling, you know, is a sport that blends very well with geography.
I thought of creating an interactive categorisation on a map: by going to Italy, for example, you can enter the category dedicated to the Giro d’Italia, just as by clicking on Spain you can enter the blog category dedicated to La Vuelta de España.
This consultation on the map amuses the cycling enthusiast user, who navigates a blog written by a young aspiring journalist in a new way.
Synchronising the Instagram feed.
The user of Ciclista dal Divano is a young person with a strong passion for sport in general, who regularly uses social media and who has certainly come to know the blog via Instagram.
It is therefore necessary to preserve the multi-platform concept by importing the Instagram feed into the site.
Dark theme.
There are several reasons for choosing the dark theme as the main blog theme.
- Conformity with user preferences
- Reduced visual fatigue
- Well-defined brand identity
- Modern style
- Highlighting of colours and images
Thank you for your interest in this project.
Curious to know more about the blog (and cycling)? Visit the site, it’s online!